Spread the Word About MLXwireless!

One of the fears I have about writing a BLOGGAR is that I’m preaching to the choir and reaching only the agents who are already tech savvy. So I’d like to ask a favor of all of you Blog fans. Please share the Blog with a friend, a colleague, or a new agent in your office.

Most agents think of the MLS only as a place to look up listings. You meet a buyer who wants a Colonial in Wethersfield, so you go in the MLS and look up Wethersfield Colonials. But our MLS offers more functionality than just a simple search, it offers tools to help you work smarter not harder, a fact I sometimes think is the best kept secret in Connecticut.

In the last orientation class here at GHAR, I asked, as I usually do, how many of the agents in the class had smart phones. About 10 out of the 30 or so attendees raised their hands. Then I asked how many of those people are using MLXwireless. I hoped that all ten would raise their hands, but as usual, it was about half. So, why are agents, who are already paying for their smart phones, not using wireless access?

• It can’t be the price. It’s FREE!
• It can’t be the time it takes to sign up because the MLX wireless registration is easily accessible under ‘Resources’ on the MLX home page, 24/7, and it’s only four questions long.
• It can’t be that they couldn’t use the convenience of being able to look up listing information from anywhere.

So, it must be that most of the agents out there just don’t know about MLXwireless. So, I’m spreading the word and asking Blog readers to share. Your next sale may depend on the ability to look up information while you are on the road. Why not register for MLX wireless today and make that sale a reality!?

Shelley LaPaugh
GHAR MLS Director